Five Tips to Get Your Chula Vista Condo Noticed

Filed under : Blog

In Chula Vista, condos abound on the real estate market, so much so that it might seem downright impossible when you decide to sell. It is true that condominiums can present some challenges for sellers, but if you were attracted to your condo when you bought it, there are bound to be interested buyers in today’s market who will feel the same way. A condo can offer many advantages: convenient maintenance, affordable homeownership, a sense of community, and a plethora of amenities right in the building. It’s just a matter of using the right real estate marketing tactics to make sure your condo is getting noticed by the right buyers so you can sell those amazing features. Here are five tips to help you reach that goal:

1. Create a Website

It isn’t difficult or expensive to build websites these days, especially if you choose an intuitively designed template and spend some time checking out other real estate websites for inspiration. Make sure to use a lot of high-quality images featuring all the rooms of the condo, attractive shots of the building and any amenities you think buyers would want to see. Make sure the condo is clean and furnished, and all the photos are well-lit. Also, include as many details as possible in the description.

2. Design Matching Brochures  

In Chula Vista, condos are for the most part advertised with some sort of brochure; that’s nothing new. If you’re going to sell your condo, you’ll undoubtedly have brochures made up, but if you want to stand out and project a professional image, you will want to make sure they match the website. This will help people remember your condo’s “brand” when they think back on all the properties they’ve looked at.

3. Circulate Postcards

In addition to all the advertising you’re doing online and in the local area, it’s also a good idea to circulate postcards around your condominium building to let everyone know you’re selling your property. They may just know someone who is interested in moving to the building.

4. Get a Good Appraisal

When you pay to have your home appraised, make sure the appraiser quotes you the highest possible value. This number is what you should use in your advertising, but make sure to set your asking price a little lower – perhaps 5% lower than comparable homes in the area – so buyers feel like they’re getting a great deal.

5. Pay the Closing Costs

Another way to entice buyers with a bargain is by offering to pay off all their closing costs. This large amount of cash that buyers have to come up with upfront can be a huge burden considering the new mortgage payment they’re also taking on, so the savings can really make a difference.


Comments are closed.

Team Ratcliffe - McMillin Realty

As a first time buyer, Joe had the patience and knowledge to help me pick a home right for me. After seeing what I wanted from the listings he sent me, Joe really helped me narrow down what I really want. He worked around my busy schedule. I told him what I was looking for and which neighborhood to look in, and he did the rest. I highly recommend Joe and Team Ratcliffe to all my shipmates, friends, and future residents of San Diego. ----Edward A, 7/20/2010

I just closed escrow and cannot say how glad I am that I found Joe Gover and Pam Ratcliffe of Team Ratcliffe to help me find my new home. If you've ever been through the experience of buying, or know anyone who has, you know how time consuming and nerve wracking it can be, but from the beginning, Joe and Pam both made it so easy. We primarily worked with Joe, who worked day and night to help us find the right home. If for some (rare) reason he wasn't available to show us a property, Pam would jump right on it and make it happen. They worked together so well and were both so flexible with our schedules, that we never missed any opportunities to see any listings. At one point, Pam was even in her office with us at 10pm writing up an offer! The really great thing about these guys is that you really get the feeling that they love their jobs and the people they work withit's not about the bottom dollar for themit's truly about building a good relationship with you as a person. If I could give them a higher rating than 5 stars I wouldThese guys are absolutely off the scale!! ----Summer P, 9/29/2010

I had the pleasure of working with Matt Gover when purchasing my condo. This required an in depth knowledge of market values and the complex process of funding. Matt took the time to focus on the right questions which helped my wife and I establish what we were looking for. We are very detailed, and at the time there wasn't much inventory on the market that met our criteria.

However when the property that we bought first went to market,Matt was "Johnny on the Spot". He contacted us immediately and got us inside the condo that very same day.

This was critical as it was a bank owned property and the seller received several subsequent offers from other potential buyers. Matt was able to get our offer accepted in the face of competition, and still managed to negotiate a great price.

Once in escrow, we met his brother Joe and Pam Ratcliffe.I can emphasize that we were in good hands the entire time and there was always someone accessible to answer our questions.I highly recommend Matt Gover and Team Ratcliffe and definitely plan to use them again! ---- Rob H, 12/7/2011